Think back to some of the worst social media disasters you can remember.
Some of the horror stories that come to my mind are Burger King’s “Whopper Sacrifice” campaign, CelebBoutique’s Aurora tweet, and the unforgettable meltdown of Amy’s Baking Company.
So, why would I bring up these companies’ cringe-worthy, damaging online blunders? In hopes that your business will learn from the past mistakes of these brands and leave social media marketing up to the professionals.
In today’s digital-focused world, typically a business needs some sort of online presence in order to grow and succeed. However, poor management or a lack of knowledge in social media marketing can cause your brand more harm than good. The Prospect social media team can offer the expertise your business needs to avoid these dangerous pitfalls.
Our team has the experience, education and know-how to provide clients with a goal-orientated social media strategy designed to benefit any aspect of their business. Prospect takes the time to get to know each one of our clients and learn the ins and outs of their company.
We also continuously educate ourselves on each brand’s specific industry – keeping up-to-date with news, trends and competitors. Behind every post, tweet, contest, campaign, etc., we use a strategy based on your business’ needs and goals that will best reach your target audience.
Through our hands-on approach, we are able to post meaningful, eye-catching content that will increase audience awareness and engagement on our clients’ social networks.
We never “post just to post”, but instead take the time to use our social media expertise and knowledge to create unique and engaging content; an approach that involves more time and skill than what is available within many companies’ internal resources.
When a client asks us to handle their social strategies, they are entrusting their brand with a team that is truly dedicated to and passionate about the social media industry. A client’s commitment to creating a results-oriented, impactful online presence will benefit their business long-term.
Interested in our social media management services? Contact the team to learn more and get started.
Let’s get social!